By Michael Ellsberg
“[E]ven though you may learn wonderful things in college, your success and happiness in life will have little to do with what you study there or the letters behind your name once you graduate. It has to do with:
- your drive,
- your initiative,
- your persistence,
- your ability to make a contribution to other people’s lives,
- your ability to come up with good ideas and pitch them to others effectively,
- your charisma,
- your ability to navigate gracefully through social and business networks (what some researchers call ‘practical intelligence’),
- and a total, unwavering belief in your own eventual triumph, throughout all the ups and downs, no matter what the naysayers tell you” (p. 11).
Why does your success in life have little to do with what you study?
“[J]ob security is dead….You’re going to have many different jobs, employers, and even careers in your life. So where you get your first, entry-level one–the single thing that a BA credential really helps with–becomes less and less relevant. Building a portfolio of real-world results and impacts you’ve created, over time, becomes more and more relevant.
“[T]he internet, cell phones, and virtually free long-distance calling have created new opportunities for flexible, self-created, independent careers; this trend has been helped along by the gathering storms of millions of hungry, highly educated young men and women in India, China, Eastern Europe, the Philippines, and elsewhere, happy to do the work that entry-level Organizational Men would have done in years past, for a fraction of the cost” (p. 14).
“For knowledge workers in the developed world, the tools of the trade have become so ridiculously cheap that the ‘means of production’ have once again become affordable to individual workers” (p. 16).
“Education is still necessary to learn how to do the great work that gets you paid. But these days, almost all of the education that ends up actually earning you money ends up being self-education in practical intelligence and skills, acquired outside of the bounds of traditional educational institutions” (p. 17).
Success Skills Needed
- Putting meaning and work together.
- Building networks and relationships, finding mentors and teachers.
- Investing (Bootstrapping)
- Building your brand
- Having an entrepreneurial mindset (pp. 19-20).
Putting Meaning and Work Together
I don’t think Michael Ellsberg really answers the question here, although he does tell us how to begin to experiment and take risks.
Building Networks and Relationships, Finding Mentors and Teachers
The secret, believe or not, is giving (p. 73).
“Good marketing…speaks to the prospect about their deepest emotional realities, their innermost desires, and about helping them achieve what they want in those realms” (p. 115).
“Sales is simply persuasive face-to-face communication. It’s relevant anytime you are talking with someone and you want a specific outcome to arise out of the conversation” (p. 129).
“[E]ffective sales isn’t about spewing off a slick pitch. It’s about asking a lot of questions. The right questions. And then listening” (p. 136).
“Bootstrapping is a concept central to the themes in this book. In the world of business, it’s a strategy that involves getting to the point of profitability as quickly as possible–even if the profits are small–and then continually reinvesting profits to fuel growth” (p. 158).
“Make small, incremental investments in your human capital and earning power. Buy some books….Take workshops and online training programs to learn different success skills. Invest in your network of connections and mentors by going to high-quality conferences, workshops, expos, trade shows, meetups, and retreats related to your field….Find a high-quality business or career coach….a snowball effect” (pp. 160-161).
“Your brand is what people think of you when they hear your name” (p. 179).
“We don’t get to choose what happens to us. But we get to choose what it means. And in that choice is a tremendous power….become the active ingredient in your own life” (p. 196).
“It all boils down to one thing. [The self-educated millionaires featured in the book have] chosen to do whatever it takes teao create the lives they want, including exercising the effort and initiative to figure out what ‘whatever it takes’ is” (p. 200).
Ironically, “[Money is] like breathing; we don’t live to breath.” (Max DePree, as quoted in On Moral Business, p. 912). See: http://www.telegraph.co.uk/technology/bill-gates/9812672/Bill-Gates-interview-I-have-no-use-for-money.-This-is-Gods-work.html.
Life is about becoming holy — called to joy, even in business.
Believe it or not, this is what students learn in Trinity’s Business Department and Center for Entrepreneurship and Community Empowerment.